About Us


GROU is a communications agency that specializes in reputation management and public affairs. Agency's core team is made up of seasoned professionals with solid agency, corporate, media, and NGO experience. GROU specializes in crisis and change coomunications, executive communications, as well as advocacy and information campaigns.

Our communications model:


Listening and understanding should at all times precede speaking. Our strategic solutions are based on in-depth analysis of informational environment and competition.


Solutions that we offer to our clients are aimed at meeting concrete communications goals which, in their turn, help the clients reach their business or organization goals.


In order to attract people's attention and initiate a dialog, you need to tell them a compelling story. We help our clients create the kinds of stories that suit their goals and hit it with their target audiences, and than have this story told in the best possible way.


We believe that no goal may be reached without an open and transparent dialog, be it with high ofiicials, newspaper articles, or social media. Our mission is to make this kind of dialog happen for our clients, providing a solution able to satisfy all participating parties.

What we do

Public Affairs

  • Government relations
  • Stakeholder relations
  • Advocacy
  • Monitoring and issue management
  • Corporate social responsibility

Reputation Management

  • Communications strategies
  • Crisis communications
  • Change communications
  • Corporate communications
  • Working with media and opinion leaders
  • Internal communications
  • Executive communications

Our products

  • Reputation and communication audits
  • Stakeholder analysis
  • Communications strategy
  • Crisis communications and crisis planning
  • Executive communications platform
  • Ad hoc communications platform
  • Media training
  • Public speaking training
  • Coaching for spokespesons and executives